Second Dove: official information
The basic facts about Second Dove in one place. Where another page says more, it is linked.
Not just medspas.
Basic facts
- Name
- Second Dove
- Former name
- Sunnyvale AEO
- What "AEO" means here
- Answer Engine Optimization: making a business appear in the answers AI assistants give, not just in a list of search results. (Glossary)
- Not to be confused with
- American Eagle Outfitters, whose stock ticker is AEO. Second Dove, formerly Sunnyvale AEO, is not part of it.
- Business type
- The operating name used by Jonah Samarron, a sole proprietor. Independent and owner-operated, not a national agency.
- Founder and operator
- Jonah Samarron (About)
- Based in
- Sunnyvale, California 94086
- Area served
- The South Bay first: Sunnyvale, Mountain View, Cupertino, Santa Clara, Palo Alto, Los Altos and San Jose. Businesses elsewhere are welcome too.
- Who it works with
- Medspas (medical spas) first, and other local businesses too. Niches where local search is much harder are not a fit.
- Phone
- (669) 238-9816
- Response time
- The founder responds within 24 hours.
- Website
- sunnyvaleaeo.com (Home)
Official profiles:
What Second Dove does
Second Dove measures where a business appears when people ask AI assistants for a recommendation, then ships the fixes that get it named. It started with medspas and now works with other local businesses too.
It checks exactly five AI surfaces: ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), Google AI Overviews (the AI summary at the top of a Google search, separate from Gemini) and Perplexity.
Each medspa audit runs 36 patient query types, expanded into 162 query-runner combinations across the five surfaces, and produces a personalized report with a visibility score for each surface and the competitor gaps.
The first audit is free. In the South Bay it is printed and hand-delivered within 24 hours of intake; elsewhere it is emailed.
Paid engagements ship the highest-leverage fixes first and re-score the clinic every month.
Coverage is exclusive: one client per zip code per primary service.
Websites are a separate project from the AEO engagement.
How the audit is run and scored is on the methodology page.
Pricing
- The first audit is free.
- Founding rate: $500 one-time setup and $700 per month, for the first 3 South Bay medspas, one per zip code.
- Standard rate for medspas: $2,000 one-time setup and $1,500 per month.
- Other industries are quoted after the free audit, based on the business and its market.
- Whichever rate a clinic signs at is held for the life of the engagement.
- The guarantee, cancellation and refund terms are in the Terms of Service.
Details: pricing and terms of service.
What Second Dove is not
there is no sales desk
- It does not promise a #1 position on any AI surface or for any search.
- It is not a national agency, and there is no sales desk: the person you reach is the person doing the work.
- It is not part of American Eagle Outfitters (stock ticker AEO).
Short answers
What is Second Dove?
An independent practice in Sunnyvale, California that measures where medspas and other local businesses appear in answers from ChatGPT, Claude, Gemini, Google AI Overviews and Perplexity, then ships the fixes that move a business into the answer.
Who runs Second Dove, and where is it based?
Jonah Samarron founded and runs it. It is based in Sunnyvale, California, and works with businesses in the South Bay and elsewhere.
How much does Second Dove cost?
The first audit is free. For medspas, paid engagements are $500 setup and $700 per month at the founding rate, or $2,000 setup and $1,500 per month at the standard rate. Other industries are quoted after the free audit, based on the business and its market.
Is Sunnyvale AEO part of American Eagle Outfitters?
No. Sunnyvale AEO is the former name of Second Dove, run by Jonah Samarron, a sole proprietor. AEO here stands for Answer Engine Optimization.